IBTA.NYSEIbotta, INC
Form 4: Ibotta CEO Sells Shares
Sentiment:
Insider Transaction (Form 4)
Bryan Leach, CEO AND PRESIDENT, a Director and 10% owner of Ibotta, Inc., sold 49,899 shares of common stock on October 21, 2026.
Summary
- Option exercise/conversion: acquired 21,407 Class A Common Stock at $5.35 ($114,527) on October 21, 2026; holds 845,293 after (Direct).
- Option exercise/conversion: acquired 15,346 Class A Common Stock at $12.75 ($195,662) on October 21, 2026; holds 860,639 after (Direct).
- Open-market sale: disposed of 6,911 Class A Common Stock at $48.43 ($334,722) on October 21, 2026; holds 853,728 after (Direct).
- Open-market sale: disposed of 29,595 Class A Common Stock at $49.64 ($1,469,155) on October 21, 2026; holds 824,133 after (Direct).
- Open-market sale: disposed of 247 Class A Common Stock at $50.04 ($12,360) on October 21, 2026; holds 823,886 after (Direct).
- Conversion of derivative: acquired 6,573 Class A Common Stock on October 21, 2026; holds 6,573 after (Indirect).
- Open-market sale: disposed of 1,227 Class A Common Stock at $48.43 ($59,420) on October 21, 2026; holds 5,346 after (Indirect).
- Open-market sale: disposed of 5,303 Class A Common Stock at $49.64 ($263,249) on October 21, 2026; holds 43 after (Indirect).
- Open-market sale: disposed of 43 Class A Common Stock at $50.04 ($2,152) on October 21, 2026 (Indirect).
- Conversion of derivative: acquired 6,573 Class A Common Stock on October 21, 2026; holds 6,573 after (Indirect).
- Open-market sale: disposed of 1,299 Class A Common Stock at $48.47 ($62,958) on October 21, 2026; holds 5,274 after (Indirect).
- Open-market sale: disposed of 5,231 Class A Common Stock at $49.65 ($259,711) on October 21, 2026; holds 43 after (Indirect).
- Open-market sale: disposed of 43 Class A Common Stock at $50.04 ($2,152) on October 21, 2026 (Indirect).
- Option exercise/conversion: disposed of 21,407 Employee Stock Option (right to buy) on October 21, 2026 (Direct).
- Option exercise/conversion: disposed of 15,346 Employee Stock Option (right to buy) on October 21, 2026; holds 34,654 after (Direct).
- Conversion of derivative: disposed of 6,573 Class B Common Stock on October 21, 2026; holds 87,620 after (Indirect).
- Conversion of derivative: disposed of 6,573 Class B Common Stock on October 21, 2026; holds 87,620 after (Indirect).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $2,465,878 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Bryan Leach — Director, Officer (CEO AND PRESIDENT), 10% owner
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-10-21 | Option exercise/conversion | Class A Common Stock | 21,407 | $5 | $114.5K | 845,293 |
| 2026-10-21 | Option exercise/conversion | Class A Common Stock | 15,346 | $13 | $195.7K | 860,639 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 6,911 | $48 | $334.7K | 853,728 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 29,595 | $50 | $1.5M | 824,133 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 247 | $50 | $12.4K | 823,886 |
| 2026-10-21 | Conversion of derivative | Class A Common Stock | 6,573 | — | — | 6,573 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 1,227 | $48 | $59.4K | 5,346 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 5,303 | $50 | $263.2K | 43 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 43 | $50 | $2.2K | 0 |
| 2026-10-21 | Conversion of derivative | Class A Common Stock | 6,573 | — | — | 6,573 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 1,299 | $48 | $63.0K | 5,274 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 5,231 | $50 | $259.7K | 43 |
| 2026-10-21 | Open-market sale | Class A Common Stock | 43 | $50 | $2.2K | 0 |
| 2026-10-21 | Option exercise/conversion | Employee Stock Option (right to buy) | 21,407 | — | — | 0 |
| 2026-10-21 | Option exercise/conversion | Employee Stock Option (right to buy) | 15,346 | — | — | 34,654 |
| 2026-10-21 | Conversion of derivative | Class B Common Stock | 6,573 | — | — | 87,620 |
| 2026-10-21 | Conversion of derivative | Class B Common Stock | 6,573 | — | — | 87,620 |
Key Dates
| Date | Description |
|---|---|
| 2026-10-21 | Option exercise/conversion (21,407 shares) |
| 2026-10-21 | Option exercise/conversion (15,346 shares) |
| 2026-10-21 | Open-market sale (6,911 shares) |
| 2026-10-21 | Open-market sale (29,595 shares) |
| 2026-10-21 | Open-market sale (247 shares) |
| 2026-10-21 | Conversion of derivative (6,573 shares) |
| 2026-10-21 | Open-market sale (1,227 shares) |
| 2026-10-21 | Open-market sale (5,303 shares) |
| 2026-10-21 | Open-market sale (43 shares) |
| 2026-10-21 | Conversion of derivative (6,573 shares) |
| 2026-10-21 | Open-market sale (1,299 shares) |
| 2026-10-21 | Open-market sale (5,231 shares) |
| 2026-10-21 | Open-market sale (43 shares) |
| 2026-10-21 | Option exercise/conversion (21,407 shares) |
| 2026-10-21 | Option exercise/conversion (15,346 shares) |
| 2026-10-21 | Conversion of derivative (6,573 shares) |
| 2026-10-21 | Conversion of derivative (6,573 shares) |
Keywords
insider transaction, Form 4, IBTA, Ibotta, Inc., bearish, Bryan Leach
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