Form 4: Ibotta CEO Sells Shares
Insider Transaction (Form 4)
Bryan Leach, CEO AND PRESIDENT, a Director and 10% owner of Ibotta, Inc., sold 15,142 shares of common stock on October 5, 2026.
Summary
- Option exercise/conversion: acquired 2,999 Class A Common Stock at $3.99 ($11,966) on October 5, 2026; holds 826,885 after (Direct).
- Option exercise/conversion: acquired 7,113 Class A Common Stock at $5.05 ($35,921) on October 5, 2026; holds 833,998 after (Direct).
- Open-market sale: disposed of 10,049 Class A Common Stock at $41.36 ($415,580) on October 5, 2026; holds 823,949 after (Direct).
- Open-market sale: disposed of 63 Class A Common Stock at $42.03 ($2,648) on October 5, 2026; holds 823,886 after (Direct).
- Option exercise/conversion: acquired 5,030 Class A Common Stock at $5.05 ($25,402) on October 6, 2026; holds 828,916 after (Direct).
- Open-market sale: disposed of 5,030 Class A Common Stock at $41.57 ($209,076) on October 6, 2026; holds 823,886 after (Direct).
- Option exercise/conversion: disposed of 2,999 Employee Stock Option (right to buy) on October 5, 2026 (Direct).
- Option exercise/conversion: disposed of 7,113 Employee Stock Option (right to buy) on October 5, 2026; holds 22,887 after (Direct).
- Option exercise/conversion: disposed of 5,030 Employee Stock Option (right to buy) on October 6, 2026; holds 17,857 after (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $627,304 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Bryan Leach — Director, Officer (CEO AND PRESIDENT), 10% owner
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-10-05 | Option exercise/conversion | Class A Common Stock | 2,999 | $4 | $12.0K | 826,885 |
| 2026-10-05 | Option exercise/conversion | Class A Common Stock | 7,113 | $5 | $35.9K | 833,998 |
| 2026-10-05 | Open-market sale | Class A Common Stock | 10,049 | $41 | $415.6K | 823,949 |
| 2026-10-05 | Open-market sale | Class A Common Stock | 63 | $42 | $2.6K | 823,886 |
| 2026-10-06 | Option exercise/conversion | Class A Common Stock | 5,030 | $5 | $25.4K | 828,916 |
| 2026-10-06 | Open-market sale | Class A Common Stock | 5,030 | $42 | $209.1K | 823,886 |
| 2026-10-05 | Option exercise/conversion | Employee Stock Option (right to buy) | 2,999 | — | — | 0 |
| 2026-10-05 | Option exercise/conversion | Employee Stock Option (right to buy) | 7,113 | — | — | 22,887 |
| 2026-10-06 | Option exercise/conversion | Employee Stock Option (right to buy) | 5,030 | — | — | 17,857 |
Key Dates
| Date | Description |
|---|---|
| 2026-10-05 | Option exercise/conversion (2,999 shares) |
| 2026-10-05 | Option exercise/conversion (7,113 shares) |
| 2026-10-05 | Open-market sale (10,049 shares) |
| 2026-10-05 | Open-market sale (63 shares) |
| 2026-10-06 | Option exercise/conversion (5,030 shares) |
| 2026-10-06 | Open-market sale (5,030 shares) |
| 2026-10-05 | Option exercise/conversion (2,999 shares) |
| 2026-10-05 | Option exercise/conversion (7,113 shares) |
| 2026-10-06 | Option exercise/conversion (5,030 shares) |
Keywords
insider transaction, Form 4, IBTA, Ibotta, Inc., bearish, Bryan Leach
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