Form 4: Hershey Insider Sells Shares
Insider Transaction (Form 4)
Hershey Trust Co Trustee In Trust For Milton Hershey School reported changes in beneficial ownership of Hershey Co common stock on August 13, 2026.
Summary
- Open-market sale: disposed of 4,089 Common Stock, $1.00 par value at $185.81 ($759,782) on August 13, 2026; holds 1,022,030 after (Direct).
- Open-market sale: disposed of 5,911 Common Stock, $1.00 par value at $186.20 ($1,100,625) on August 13, 2026; holds 1,016,119 after (Direct).
- Open-market sale: disposed of 392 Common Stock, $1.00 par value at $183.82 ($72,059) on August 14, 2026; holds 1,015,727 after (Direct).
- Open-market sale: disposed of 9,528 Common Stock, $1.00 par value at $184.35 ($1,756,511) on August 14, 2026; holds 1,006,199 after (Direct).
- Open-market sale: disposed of 80 Common Stock, $1.00 par value at $185.18 ($14,815) on August 14, 2026; holds 1,006,119 after (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $3,703,791 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Hershey Trust Co Trustee In Trust For Milton Hershey School — 10% owner
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-08-13 | Open-market sale | Common Stock, $1.00 par value | 4,089 | $186 | $759.8K | 1,022,030 |
| 2026-08-13 | Open-market sale | Common Stock, $1.00 par value | 5,911 | $186 | $1.1M | 1,016,119 |
| 2026-08-14 | Open-market sale | Common Stock, $1.00 par value | 392 | $184 | $72.1K | 1,015,727 |
| 2026-08-14 | Open-market sale | Common Stock, $1.00 par value | 9,528 | $184 | $1.8M | 1,006,199 |
| 2026-08-14 | Open-market sale | Common Stock, $1.00 par value | 80 | $185 | $14.8K | 1,006,119 |
Key Dates
| Date | Description |
|---|---|
| 2026-08-13 | Open-market sale (4,089 shares) |
| 2026-08-13 | Open-market sale (5,911 shares) |
| 2026-08-14 | Open-market sale (392 shares) |
| 2026-08-14 | Open-market sale (9,528 shares) |
| 2026-08-14 | Open-market sale (80 shares) |
Keywords
insider transaction, Form 4, HSY, HERSHEY CO, bearish, Hershey Trust Co Trustee In Trust For Milton Hershey School
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